Strategy of oil Refining Company
Please refer to the attached document + consider the below essential remarks which should be considered in writing the requested paper for a real and existing company like BP, Shell or any other company. The report should be about strategy analyzing of one of existing petroleum company like oil Refining company and recommend a best practice to be considered and applied. -Excutive summary[ to be 1-2 pages expalining the entire kits] -Company Profile [Services, products, markets, customers, major competitors, finantial statement] Turnover of the company, organization structure, staff number, Braches, market and products demand and supply. Then apply the tools : Benchmarking , Internal check list Internal Analysis and External Analysis SWAT, PIESTEL, Five forces , VRIO[bench marking, value chain, resource capture], SWOT, TOWS, STAKE HOLDER ANALYSIS + MAPPING then Discuss what they are doing and the suggestion/ recommendations based on Managers views Thrist--- for example backward integration Strength , market development, product development tools see the divertization , selling assets for example linking SOWAT with the types of strategies. Write how to implement strategy for five years . Highlight the major strategies and problems and recommend the solution. Add a site visit for the life company.
STRATEGY OF OIL REFINING COMPANY
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Executive summary
BP Global is one of the leading companies in the oil and gas industry, with a coverage that sons some 80 countries across the globe. Having started off in year 1908, under the guidance of William D’Rrcy, the company has made to the top of the industry among the industry giants. The company offers quite a number of products and services among them, acetyls, motor oil, lubricants and gas stations. It also sells these products and services using different brand names across different nations. BP connect, BP express, Burmah Castrol, Arco, AM/PM, BP Travel center, Wild Bean Café and AMOCO are among the main brand names that thrive under the umbrella company. In light of the company experiences with disasters along the Gulf of Mexico and the explosion in Texas refinery, the company has been struggling with stakeholders relative to bad press. This paper evaluates the company’s current position and future strategies using various tools, among them, SWOT analysis, TOWS analysis, PESTEL analysis, VRIO analysis, five forces by porter, STAKEHOLDERS Analysis and MAPPING. The paper then delves into the current challenge and recommendations for the future sustainability of the company.[. Bp.com, 'BP at a glance | About BP | BP Global', in Bp.com, , 2015, [accessed 7 May 2015].] [. F Alam, 'Global Business Strategy of British Petroleum (BP)', in Slideshare.net, , 2013, [accessed 7 May 2015].]
Company profile
BP is one of the largest companies in the oil and gas industry. Operating in more than 80 countries, the company has made giant leaps in the industry since its first discoveries in the 1908 along a rugged part within Persia. It was due to the dedication and genius of William D’Arcy that the company found it footing and fast on a trend that has seen the company claim the title among the largest oil and gas companies in the globe. Today the company boasts of a wide array of products and services that are offered to billions of clients across the globe with an immeasurable impact to the global economies. The company has a lot of products which it has developed over the years. Some of the products are only available in certain countries relative to the market demand needs. Of the many products, among the most common ones include; motor oil, lubricants, gas, acetyls, asphalt, bitumen, coke, crudes, industrial lubricants, petrochemicals, biofuels, wind power, liquefied natural gas and marine fuels among others.[Stefano, 'BP/ampm gas stations, your gas stations', in Slideshare.net, , 2007, [accessed 7 May 2015].] [. Bp.com, 'BP at a glance | About BP | BP Global', in Bp.com, , 2015, [accessed 7 May 2015].]
Among the many services that the company is involved with are, shipping, gas trading, power generation, exploration and gas stations which are the main services offered by the company. The company is largely involved in the industry market, specifically in the oil and gas markets. In the recent times the company has also ventured in the clean energy markets, with solar panels and wind energy installation across several nations. With a presence that spreads across more than 80 nations in the world, th...