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4 pages/≈1100 words
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Business & Marketing
Research Paper
English (U.S.)
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Social Performance of Organizations (Research Paper Sample)


Assignment 1: Social Performance of Organizations
Worth 290 points
According to the textbook, the current world economy is increasingly becoming integrated and interdependent; as a result, the relationship between business and society is becoming more complex. Use the Internet to research Apple. Submit a four to six (4-6) page paper.
Name: Shauna Altman
Title: Social Performance of Organizations
Class: BUS475, Business and Society
Professor Tracy Webb
1.Specify the nature, structure, and types of products or services of Apple, and identify two (2) key factors in the organization’s external environment that can affect its success. Provide explanation to support the rationale. 
2.Suggest five (5) ways in which the primary stakeholders can influence the organization’s financial performance. Provide support for the response.
3.Specify one (1) controversial corporate social responsibility concern associated with Apple.
4.Submit a reference page with at least four (4) quality references that you have used for this presentation / paper. Note: Wikipedia and other Websites do not qualify as academic resources.
If you choose the written paper, your assignment must follow these formatting requirements:
•Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
•Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
•Analyze the relationship between business and society, and the ways in which they are part of an interactive system.
•Recommend ways stakeholders can influence the destiny of both business and society.
•Analyze the various primary and secondary stakeholder groups, their roles, and relationships.
•Compare and contrast the concepts of corporate social responsibility and citizenship.
•Analyze ways ethical challenges affect the multiple functions of business.
•Use technology and information resources to research issues in business and society.
•Write clearly and concisely about business and society using proper writing mechanics.


Name: Shauna Altman
Title: Social Performance of Organizations
Class: BUS475, Business and Society
Professor Tracy Webb
The global economy at present is such there is huge interdependence on economies. Both large and small economies appear to rely heavily on each other. Unlike in the past where business and society appeared to exist independently, there appears to heavy integration between the two. As a result, when one is affected, there is a direct effect on the other. For instance, the stability of any society will have a direct on the performance of business. This discussion seeks to look at the relationship between business and society as seen through the lens of the Apple Inc.
Apple Inc.
Credited for her immense contribution in the communication sector, Apple Inc is one of the most successful communication gadgets company in the world. It has played an immense role in setting the trend and pace for other industry players. The company has several business strategies that has seen it come this far (Cullen, 2013). Although Apple has been existence for many years, her upward trend began in the year 2007. This is when the company produced the I-phone, a device of its kind at the time. There was no other company worldwide that had produced a phone that could match the I-phone features. Although this is debatable, the concept and idea of smart phones first originated with Apple Inc. I-phone was the first smart phone to be devised. It was a device that could be distinguished from ordinary phones that were in production at the time.
One of the existing business strategies that Apple Inc has employed over the years is to identify the gaps that exist in the market. As aforementioned at the beginning, connectivity and reliable communication is now at the centre of contemporary society. Having identified that, Apple always looks at coming up with a product that is likely to meet the unmet the existing needs of clie...
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