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Essay Available:
Pages:
1 page/β‰ˆ275 words
Sources:
1 Source
Style:
APA
Subject:
Business & Marketing
Type:
Research Paper
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 5.18
Topic:

The IKEA Company Review: Mission and Vision

Research Paper Instructions:

Research a company that has posted its mission and vision statement online. Include the following in your initial post. 
I choose IKEA company. 
Identify the company and share its mission and vision statement.Review what the company is actually doing including innovations, initiatives, product development, marketing, and so on. How sincerely and effectively do you feel the mission and vision statements reflect the company’s actions? Provide an example.Explain if the company’s mission and vision statement have helped or hindered its overall success.
In responding to your peers, consider the following: Do you see any trends in what companies are doing? Are companies today more sincere in aligning their missions and visions with actions? Provide some examples with properly cited sources, when applicable.

Research Paper Sample Content Preview:


Mission and Vision
Name
Institution
Mission and Vision
IKEA’s mission statement declares that they build something better every day to reach many people. The business values and idea lives up to this vision because they provide a vast array of well-designed, efficient home furnishing products that come at affordable prices. This ensures that these products can meet as many people as possible (IKEA, 2014).
IKEA’s vision talks of a community of professionals focusing on creating the required skills essential to build a better life daily for all the people accessing their products. The company declares that they have the capability to create and develop top-notch products that benefits everyone. IKEA has a passion for the development or growth of the life at home with unique new products (IKEA, 2014).
IKEA’s mission and vision reflect their marketing, products, and community programs. This is because they have a whole range of home products including food, decoration, dining, laundry, ...
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