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Pages:
11 pages/≈3025 words
Sources:
4 Sources
Style:
APA
Subject:
Accounting, Finance, SPSS
Type:
Research Paper
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 69.5
Topic:

Growth Strategies 

Research Paper Instructions:

Overview
Every company wants to expand its operations and increase its revenue. A business plan with a five-year strategy to increase revenues is essential for a company to grow. Business plans have many
components, and for this assessment, you will develop a business plan focused specifically on accounting and financial practices for growth.
For this assignment, you will select a different company than in the prior assignments. You will develop a business plan for growth focused on accounting and financial practices to expand operations and increase revenue for your selected company. The plan will include a five-year strategy to increase revenues by 10%, and a recommendation for an organizational structure with mandates for effective corporate governance of internal controls, and practices for supporting an ethical environment. You will conduct research to identify industry best practices for strategies to increase financial performance and achieve the optimal position in the market while maintaining ethical financial practices. The plan will also integrate the relevant best practices as appropriate for the selected company.
Instructions
Write an 11 page paper in which you:
(1). Analyze a selected company, its operations, and its associated industry and evaluate these areas for development of a business plan for growth to increase revenues by 10% over the next five years with ethical financial practices.
(2). Recommend three or more well-defined improvements to corporate governance over the internal controls supported with examples of how the recommendations would impact the company's financial statements.
(3). The recommendations could be for improvement of sales, justification of opening different markets, or enhancement of current operations.
(4). Recommend two or more improvements in ethical standards from an accounting perspective that are supported with examples of how the recommendations would impact the company's financial statements.
(5). The recommendations could be for better financial control, reduction in the loss of product, or increase employee collaboration.
(6). Evaluate at least two industry financial best practices to increase financial performance, optimize market position, and maintain ethical practices currently not applied at the selected company to propose a method for the company to integrate the best practices with the least cost possible.
(7). Recommend at least two industry practices to apply within current operations of the selected company that will increase financial performance, optimize market position, and maintain ethical practices.
(7). Provide at least four reliable, relevant, peer-reviewed references, published within the last five years that support the paper’s claims.
Write with accurate grammar, mechanics, and spelling in accordance with Strayer Writing Standards (SWS) style.

Research Paper Sample Content Preview:
Growth Strategies Introduction
While the Covid-19 pandemic saw the closure of many businesses worldwide, this was a blessing in disguise to some. The e-commerce industry thrived during the pandemic. An example of this is Amazon. Amazon is one of the largest online retailers, and with many countries on lockdown, the e-commerce giant saw a significant opportunity to raise its revenue. At the height of the pandemic, people went online shopping to purchase household goods and other commodities. The presence of an online platform that offers door delivery came in handy in the fight against covid-19 by reducing overcrowding in the marketplaces, and these e-commerce giants ate that up. The number of people who opted for online shopping in the company during the pandemic skyrocketed, with a significant number resulting in high-profit margins as compared to the previous years (Harris, 2020).
The lifting of the travel bans imposed during the height of the pandemic, things are slowly returning to normal. As a result, the companies that enjoyed the high returns are slowly starting to feel the impact. The current figures indicate that Amazon has a slow growth rate of about 9.61%, which clearly indicates that the Amazon Company needs to develop growth strategies to restore its growth rate to the highs experienced during the pandemic. For this reason, Amazon must develop proper techniques to boost its revenues and subsequently increase the company's growth rate. An important strategy to consider is reviewing the company's business plan to re-strategize and assess improvement areas to boost income revenue.
Analysis of Amazon
Amazon is an e-commerce company that focuses on online shopping. It prides itself in being the largest online retailer offering a variety of goods and services such as household goods, electronics, music, clothing, movies, and so on. The company started as an online platform for selling books and has made a name for itself. Jeff Bezos founded the company on July 5, 1994. Currently, Amazon operates in almost 20 countries across five continents.
Since its establishment, Amazon has been recording steady revenue growth. During the year it was founded, the company recorded no revenue. The revenue grew the following year to $511.000. Since 2004, the company has recorded a colossal growth in net income. Looking at Amazon's revenue in the past five years, there has been a significant increase in revenue despite changes in the growth rate. In 2018, the company registered total revenue of $232.89 B (Macrotrends, 2022).
Amazon recorded total revenue of $280.52 B in the year 2019. Note that this is the period before the pandemic. In 2020, the revenue was $386.064 B, an increase of 37.62%. In 2021, the revenue totaled $469.82 B, which despite being an increase from the previous year, the percentage growth had dropped to 21.7% (Macrotrends, 2022). During the first quarter of the year 2022, Amazon recorded a loss of $2 B (Weprin, 2022).
Notably, the loss experienced by Amazon is attributed to the easement of the restrictions pertaining to the Covid-19 pandemic. As per the latest revenue reports for the financial year ending June 30, 2022, Amazon has a total revenue of $485.902B which was a 9.61% increase. The increase depicts a ...
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