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Essay Available:
Pages:
6 pages/≈1650 words
Sources:
Check Instructions
Style:
APA
Subject:
Management
Type:
Reaction Paper
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 28.51
Topic:

Reaction Paper – Product Analysis Management Reaction Paper Analysis of Canon Inc. Product: EOS 250d

Reaction Paper Instructions:

Instructions
Identify and select an existing product from any industry. It can be a consumer or business – business product. Research and analyze the product from a strategic point of view, and write a paper presenting your reaction to it – a description, analysis, and critique. Use the model presented in the text to describe the product’s quality, value, cost, and time place in the market. Describe the brand image of the product. What is your reaction to the product as a consumer, and as a student of product management? Is there opportunity for further innovation? Is there a need for a change to stay competitive?
LEARNING OBJECTIVES:
To apply the knowledge gained through class readings, lecture, and discussion.
To experience:
conducting research on and analyzing an existing product, focusing on its intrinsic qualities, brand, and market share.
Identifying opportunities for innovation or new product development, or positioning.
To gain further experience applying professional skills – observation, analysis, forming a conclusion and communicating it effectively in writing
This paper should be 4- 6 pages, and proofed carefully. Include visuals that depict the product, so the reader of your paper has a frame of reference. All research and information sources must be cited, and listed in a bibliography.
The text is an ebook, the link is: https://create(dot)mheducation(dot)com/shop/. The writer needs to log in and read the text to finish the paper. At least read to chapter 7.

Reaction Paper Sample Content Preview:
Analysis of Canon Inc. Product: EOS 250dNameInstitutional AffiliationCourseDate
Background
Canon Inc. is a Japanese electronic consumer products manufacturer established in 1937. The company has specialized in the manufacture of optical products such as the cameras, computer printers, camcoders, photocopiers, laser and inkjet printers. In addition, the company also manufacturers medical equipment. The company has a strong workforce of around 189,000 employees who are spread out in different parts of the world CITATION Viz18 \l 1033 (Vizard, 2018). The company is guided by the Japanese philosophy of kyosei meaning the dedication to make sure that all people regardless of their culture, race, language or customs are working together in happiness into the future. The company has also invested a lot in technology to make sure that it delivers quality products to its customers. One of the most recent technological ventures that the company carried out is the automated manufacture of its products such as cameras.
As part of improving the products manufactured by the company, Canon Inc. has come up with many products that are intended to meet the needs of the customer. One of the products launched by the company this year is the Canon EOS 250D also known as EOS Rebel SL3. This is one of the latest cameras in the market that primarily targets a budding photographer. It is important to note that Cannon Inc. carried out an update on its existing products in the entry-level category. Previously, the company had produced EOS Rebel T100 also known as 4000D and the EOS Rebel SL7 also known as EOS 2000D. These two types of cameras were priced cheaply and would reckon well with a beginner photographer. However, as a way of providing improved features on its products, the company produced EOS 250D. This paper will analyze the new Cannon 250D to identify some of the ways in which the company is positioning itself against global competition from other camera manufactures.
Description
Canon EOS 250D is one of the lightest DSLR cameras with a movable screen. The camera is a replacement to the EOS 200D. The design of the DSLR cameras is one of the major issues that has been affecting most of the camera manufacturers. They are always looking for the best way of manufacturing DSLR cameras that resonate well with the customer. As compared to the mirrorless cameras, the DSLR cameras can be gripped easily by the hand when one needs to take a photo. The EOS 250D has also been designed with the weight in mind meaning that it is probably one of the lightest and latest model of the DSLR cameras.
Figure 1: A movable and touch screen of the Canon EOS 250D
Image Source:
The Canon EOS 250D primarily targets the entry level photographer who is interested in learning more about camera work and the best camera shooting practices. It contains the guided user interface meaning that someone who is new to photography can still take the best pictures if they follow the guidelines provided. The camera also contains Creative Assist feature to help the photographer to learn how they can easily add taste to their pictures.
There are different shooting options available on the camera to give the photographer a good control over their photos. This options i...
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