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3 pages/β825 words
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Business & Marketing
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English (U.S.)
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Topic:
The French Company Escadrille
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https://www(dot)escadrilleparis(dot)com/
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The French Company Escadrille
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The French Company Escadrille
The fashion industry remains complicated because of the underlying dynamics that control how it works. Frequently, consumer tastes vary significantly, making it critical to meet ever-changing preferences. However, the exciting part stems from the persistent need to match the ongoing trend among customers. Different people have varying reasons for using given products based on their priorities (Brennan et al., 2020). This writeup relates to the French Company Escadrille, a fashion store specializing in men and women's outfits. Most importantly, the goal is to highlight the important aspects of brand knowledge, social media marketing, and the client's challenges, based on the given customer description.
Knowing the brand
Escadrille is a distinctive brand in dealing with men's outfits, having a dependable reputation in its designing process. They are skillfully made, with a guaranteed accuracy that makes a customer comfortable (Escadrille, 2020). Unlike other wears that would make one appear too official, the brand's products. Many studies have a similar correlation that links the overall contentment to the perceived belief that someone looks casual. For example, a manager who dresses casually feels comfortable around peers and junior employees, unlike the officially-dressed counterpart who needs to keep a formal code. The products are stylish but enable you to undertake different tasks without worrying about comfort because that is guaranteed.
Overall, the brand provides a range of products that suit most millennials, who often partake in common life events and activities related to luxury or high social class. In this regard, the brand's product does not require someone to make any significant change in the dress code because it will suit nearly all seasons. Notably, there are appropriate wears that would suit vacations during summer or beach holidays. Thomas (2020) asserts the importance of having various products in the apparel industry that may be worn during different seasons. Most importantly, Escadrille uses superior materials with an ethical touch that considers human sensitivities based on gender and culture, among other variables, while maintaining simplicity.
Analysis of what has been done on social media
Social media remains an effective marketing tool across all industries because it creates product awareness among customers. However, it achieves the primary objective when an organization uses it effectively. Escadrille is concentrating on three major platforms which including Facebook, Instagram, and Pinterest. Part of this reason is based on the free deliveries the brand offers on items bought online. However, Escadrille has not made significant milestones on the platforms, making it not have a perceived corporate outlook as many of the world's renowned brands. As such, it reserves its pr...
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