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2 pages/≈550 words
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APA
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Literature & Language
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English (U.S.)
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Business Plan. Busuness and Marketing Assignment.

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Assignment Content
Read the assignment instructions, structure notes, and model planning notes. Then read the model business plan below. Use the Highlight options on the left to explore the model.
Unit Assignment
In this assignment you are going to write a business plan. As you prepare your plan, think about the Unit Question, "How can we turn trash into treasure?" Choose one of the topics below:
1. imagine you are starting an innovative new company that reuses or recycles garbage. Think about the product-the company will make and how it will help to reduce waste. Write a business plan for businesses or individuals who might be interested in investing in your company.
OR
2. imagine you are starting a nonprofit company that reuses or recycles one or more products to solve a social need. Think about problems that you know of in your community or elsewhere in the world. How can your company repurpose
 Write a business plan that seeks financial sponsorship from for-profit companies.-eans putting someone else's words into your own words. Writers paraphrase ideas from outside sources to help validate their own ideas. When paraphrasing, change the grammatical structure of the original sentence by changing the order of clauses, switching to active or pass.ve voice, or using different word forms. Remember to cite your sources. What is a business plan?

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A BUSINESS PLAN
Name
Course
Institution
Date
Executive Summary
Resikle Ltd is a business initiative aimed at collecting, recycling/compost, and marketing waste from the municipality waste processing plant for consumption as fertilizer in agricultural-related activities. The company has been established to make biodegradable waste material into organic fertilizers and classy them with their nutrient values for crop production. Focusing on organic waste material is a decision that rose from the recent research and knowledge that many companies have started plastic recycling and that field is well established and highly competitive. With high expertise in waste management and an interest in organic agricultural practices, the company will majorly (a) improve the production of healthy farm products, (b) meet the growing demand for organic fertilizers, and (c) give the municipal council a better and effective alternative to the present landfilling of waste. The company's founders have assessed the feasibility and financial capabilities of the project and determined that the unique approach will be cost-effective, and return on investment will be quickly established.
Opportunity
Resikle Ltd recycling objective is threefold. The company plans to ensure the business's financial viability, provide the municipal waste collecting and disposing agencies with an economical alternative for biodegradable waste, and provide top quality organic fertilizers for organic agricultural practices. Further, the company hopes to create a positive feeling about the feasibility of using recycled, biodegradable household wastes separated after other companies have to pick plastics for recycling.
Target Market
Market size & Segments
Resikle Ltd's potential customers in its target market are the small and large scale farmers, people with orchards, landscapers and beautifiers, and a flower grows. The company is focused on and constructing treatment plants in different urban and suburban regions. The company hopes to enjoy its unique venture since most companies are involved in recycling and opted to beal with sewage treatment and plastic recycling.
Target Market Segment Strategy
The resolution to the company's target was established after examining the market trends. Resikle Ltd targets the buyers of organic fertilizers and soil enhancers. The market has steadily because the majority of residents are turning to organic foods. Consumption of organic food has pushed the industry to increase, making the venture a multi-billion-dollar market.
Competition
Current alternatives
To join the organic fertilizer and the soil produce market, Resikle Ltd has recognized the market needs to achieve a comprehensive competitive advantage. Resikle Ltd explains the products' competitive benefits.
* Organic crop nutrients (fertilizers): the organic products will allow the company to respond to the dominant market trends. Resikle Ltd will offer all benefits that organic products have over the biochemical challenges.
* Through recycling and use, which is part of the marketing strategy, Resikle Ltd is a company that cares about the consumer and the environment. The establishment will offer valuable products at an affordable pric...
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