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Cross-cultural Contact Proposal Business & Marketing Essay (Other (Not Listed) Sample)

Instructions:

Team Cultural Intelligence Experience

(15% of the total grade)

 Exercise Guidelines and Rubrics

The goal of the Cultural Intelligence Experience exercise is to provide participants with an opportunity to experience cross-cultural interaction and functioning in contexts characterized by cultural diversity. The exercise involves two parts: 1) cross-cultural contact and 2) a reflective report.

 

Part 1: Cross-cultural Contact Proposal (100 points, 5% of your final grade, 1 - 2 single space pages + optional exhibits).

 

As part of this experience, your group is tasked with planning and engaging in a cross-cultural contact with members of a culturally different group. For this assignment, it’s important to choose a group of people from a different country, so that you get to learn about their different country and culture. This experience should have the following characteristics:

  1. The national culture should be new to every team member (i.e., team members have not had any personal contact with the members of a chosen cultural group from a different country)
  2. Meaningful face-to-face interaction lasting at least 3 hours.
  3. Contact should have common goals that should be reached by the end of the experience (e.g., clean up a park together; plant a tree; prepare a meal, develop a brochure or a social media site for a business, participate in a cultural sports or recreation activity with the “locals,” participate in a culturally different ceremony or service, etc.)
  4. Equal status between all participants in the encounter, including your team members and members of a chosen cultural group (e.g., your team members cannot be in the role of a customer; you cannot pay for the experience)
  5. Legal, safe, and follows the SDSU student conduct code

Submission: Each team will submit a 1-2 single-space pages and exhibits (optional) Cross-Cultural Experience Proposal addressing the following topics and questions:

  1. Clearly identify and describe the “new cultural group” you are planning to have contact with (e.g., Russians exchange students, Ukrainian refugees, Expatriates from India, etc.). Explain why this target national culture group qualifies as a "new" taking into consideration previous contact that your team members may have had with this cultural group.
  2. Clearly describe your intended “new cultural experience” (What? When? Where? How? and Why?).
  3. Clearly describe how the intended activity meets each of the required experience characteristics (i.e., face-to-face interaction, common goals, equal status, legal/safe).
  4. Think of another back-up activity in case this one will not get approved. Clearly describe the back-up activity and how it meets the required characteristics.
  5. Written submission guidelines: see syllabus.

 

Part 2: Cross-cultural Contact Reflective Report (100 points, 10% of your final grade, 5 [five] single-space pages + required exhibits).

 

Please read:

  1. Earley, P. C., & Mosakowski, E. (2004). Cultural intelligence. Harvard Business Review, 82(10), 139-146.
  2. Chapter 5. “The Cultural Environment.” (2014). In J. Gaspar et al. Introduction to Global Business: Understanding the International Environment and Global Business Functions. Mason, OH: Centage.

 

Reflecting on your “new cultural experience” and the reading materials, please submit a Cross-Cultural Experience Report (5 [five] single-space pages max + exhibits) addressing the following topics and questions:

 

New Culture / Country information

  1. Define the concept of culture, its components (elements), and its main characteristics.
  2. Identify and describe the culture of the group of people that you had contact with during the “new cultural experience.”
  3. Choose one of the cultural dimensions frameworks described in Chapter 5 of the textbook (e.g., Hofstede, Trompennars, or The Globe dimensions). Describe the culture of the new group using at least two (2) relevant cultural dimensions.
  4. Briefly describe the political, legal, economic, monetary, and trade environment of the country where the group of people you had contact with came from:
    1. Political and legal environment (e.g., political system; legal system; political and legal risks)
    2. Economic and monetary environment (e.g., economic system, currency system, economic and currency risks)
    3. Trade environment (e.g., balance of payments, major exports/imports, main trading partners, regional economic integration, trade barriers and/or incentives)

 

New Cultural Experience

  1. Provide a detailed and diligent description of your “new cultural experience.”
  2. Explain whether and how your interaction met the experience requirements (i.e., face-to-face interaction, common goals, equal status, legal/safe).
  3. What did your team members find most memorable? Why?

 

Team’s Cultural Intelligence

  1. Define cultural intelligence and its three main components.
  2. On a scale from 1 (very low) to 5 (very high) how would you rate your team’s collective cultural intelligence prior to the “new cultural experience?” Please explain your rating taking into consideration every component of cultural intelligence (see Earley and Mosakowski’s article for details).

 

Some experiences may seem to increase the team’s cultural intelligence, while some may seem to do just the opposite. Please use the following scale to answer questions 10 through 12:

 

Substantially                          Stayed the                              Substantially

decreased       Decreased           same                       Increased        increased

       (1)                              (2)                               (3)                               (4)                               (5)

 

  1. Please rate the change in your team’s ability to understand the meaning and imitate behaviors that are characteristic (i.e., specific or distinguishing) of different cultures following the “new cultural experience.” Please elaborate on your rating using examples.
  2. Please rate the change in the level of drive, motivation, and confidence your team has in the team’s ability to interact and understand members of culturally different groups following the “new cultural experience.” Please elaborate on your rating using examples.
  3. Following the “new cultural experience,” please rate the change in the team’s ability to observe and reflect on any new knowledge, facts, and patterns on how people from different cultures interact with you. Please elaborate on your rating using examples.
  4. Describe three (3) main factors or experiences (e.g., characteristics of the hosts, place, activities, interactions, etc.) that contributed to the increase (or decrease, or no change) in your team’s overall cultural intelligence.

 

General report requirements:

  • Exhibits: Please incorporate a sufficient amount of evidence (e.g., photographs, artifacts, etc.) to illustrate what happened during your “new cultural experience” in the text or in the Appendix. If you are including evidence in the Appendix, please make sure to reference it in the report.
  • Written submission guidelines: see syllabus.

 

Cross-cultural Experience Proposal Rubric 

Student Name: _________________________

 

Team's Name: ___________________________

Student Name: _________________________

 

Course: _________________________________

Student Name: _________________________

 

Section:

Student Name:

 

 

 

100 Points Total (5% of your Total Grade)

Intended "new cultural group” 

1

The team clearly identified and described the "new national cultural group” and explained how it qualifies as "new" to all of the team members (i.e., no prolonged previous contact).

(0)

Not attempted.

(10)
The intended cultural group is not clearly identified, described, and qualified as "new."

(15)
There are some problems with the identification, description and qualification of the intended group as "new."

(20)
Clearly identified, described, and qualified the intended cultural group as "new."

Intended "new cultural experience" 

2

The team clearly described their intended "new cultural experience" (What? When? Where? How? And Why?).

(0)

Not attempted.

(10)
It's not clear what the team is planning to do.

(15)
There are some problems with the description of the "new cultural experience"

(20)
"New cultural experience" is clearly described.

3

The team described in detail how the intended activity meets each of the required experience characteristics (i.e., face-to-face interaction, common goals, equal status, legal/safe).

(0)

Not attempted.

(10)
It's not clear how the experience meets most of the requirements.

(15)
Some but not all of the requirements are clearly addressed.

(20)
The experience meets all four requirements.

4

The team clearly described a back-up experience and how it meets the required characteristics.

(0)

Not attempted.

(10)
Back up activity and how it meets the requirements is not clearly described.

(15)
There are some problems with the description of the back-up activity and its required characteristics.

(20)
Back up activity and how it meets the requirements is clearly described.

General

5

Well written and carefully edited.

(0)

Poorly written. Contains ten or more mistakes.

(10)
 Not well written. Contains five or more grammar, syntax, and punctuation mistakes.

(15)
 Well written, but contains four or less grammar, syntax, and punctuation mistakes

(20)
Well written and no grammar, syntax, and punctuation mistakes.

             

 

Cross-cultural Experience Report Rubric

 

 

Team: ___________________________         Course/Section: _________________

 

 

 

100 Points Total (10% of your total grade)

New cultural group

1

The concept of culture and its main components and characteristics are clearly defined. 

(0)

Not attempted.

(1)
Culture and its components and characteristics are not clearly defined.

(3)
 There are some problems with the definition.

(5)
Culture and its components and characteristics are clearly defined.

2

 The culture of the "new national cultural group” is clearly identified and described.

(0)

Not attempted.

(1)
The national  culture is not clearly identified and described.

(3)
There are some problems with how the culture is identified and described.

(5)
The national culture is clearly identified and described.

3

The culture of the "new experience" group is described using at least two cultural dimensions.

(0)

Not attempted.

(1)
The cultural dimensions are not clearly applied.

(3)
There are some problems with the application of the cultural dimensions.

(5)
The culture is clearly described using the cultural dimensions.

4a

Political and legal environment.

(0)

Not attempted.

(1)
The political and legal environment is not clearly described.

(3)
There are some problems with the description of the political and legal environment.

(5)
The political and legal environment is clearly described.

4b

Economic and monetary environment

(0)

Not attempted.

(1)
The economic and monetary environment is not clearly described.

(3)
There are some problems with the description of the economic and monetary environment.

(5)
The economic and monetary environment is clearly described.

4c

Trade Environment

(0)

Not attempted.

(1)
The trade environment is not clearly described.

(3)
There are some problems with the description of the trade environment.

(5)
The trade environment is clearly described.

New cultural experience 

5

The new cultural experience is clearly described in detail.

(0)

The new cultural experience is not described.

(1)
There are many problems with the description of the new cultural experience.

(3)
There are some problems with the description of the new cultural experience.

(5)
The new cultural experience is clearly described.

6

The experience requirements are fully addressed.

(0)

The experience requirements are not addressed.

(1)
There are many problems with how the experience requirements were addressed.

(3)
There are some problems with how the experience requirements were addressed.

(5)
The experience requirements are fully addressed.

7

The most memorable parts of the experience are discussed in detail.

(0)

The memorable parts of the experience are not discussed.

(1)
There are many problems with how the memorable parts of the experience are discussed.

(3)
There are some problems with how the memorable parts of the experience are discussed.

(5)
The memorable parts of the experience are discussed in detail.

Team's cultural intelligence

8

Cultural intelligence and its components are clearly defined.

(0)

CQ and its components are not defined.

(1)
There are many problems with the definition of CQ and its components.

(3)
There are some problems with the definition of CQ and its components.

(5)
CQ and its components are clearly defined.

9

Team's collective cultural intelligence rating prior to experience is discussed.

(0)

Team's pre-experience CQ rating is not discussed.

(5)
There are many problems with the discussion of the team's pre-experience CQ rating.

(7)
There are some problems with the discussion of the team's pre-experience CQ rating.

(10)
Team's pre-experience CQ rating is discussed in detail.

10

The change in the team's ability to understand and imitate culturally different behaviors is described.

(0)
The change is not clearly described.

(1)
There are many problems with the description of the change

(3)
There are some problems with the description of the change.

(5)
The change is clearly described.

11

The change in the team's level of motivation and confidence in understanding culturally different people is described.

(0)
The change is not clearly described

(1)

There are many problems with the description of the change.

(3)
There are some problems with the description of the change.

(5)
The change is clearly described.

12

The change in the team’s ability to observe new knowledge, facts, and patterns in interactions of culturally-different people is described

(0)
The change is not clearly described.

(1)
There are many problems with the description of the change.

(3)
There are some problems with the description of the change.

(5)
The change is clearly described.

13

Three main factors contributing to the change in the team's cultural intelligence are discussed

(0)
The three factors are not clearly described.

(5)
There are many problems with the description of the three factors.

(7)
There are some problems with the description of the three factors.

(10)
The three factors are clearly described.

General

14

Well written and carefully edited for grammar, syntax, and punctuation mistakes.

(0)
Poorly written. Contains ten or more mistakes.

(3)
Not well written. Contains six or more mistakes.

(4)
Well written, but contains five or less mistakes.

(5)
Well written and no mistakes.

15

Included interesting supporting evidence as exhibits.

(0)
Evidence not included.

(3)
Very limited evidence.

(4)
Sufficient evidence.

(5)

Ample interesting evidence.

16

References to all outside materials are included using APA format.

(0)
References are not included.

           (3)
There are very many problems with references.

(4)
There are some problems with references.

(5)
References are included using APA format.

 

source..
Content:

Cross-cultural Contact Proposal
The new cultural group the team plans to have contact with is members of the Iranian Student Organization (ISO). The team has had minimal contact with students of Iranian origin. There only one Iranian student in our class and the interactions between the team members and the student do not go beyond the class environment. The American culture differs from the Iranian culture especially in the concepts of family, marriage, education, lifestyles (such as birthday celebrations), jobs, and in conservative or liberal views. The family is a big part of Iranian culture and Iranians do the best they can to keep the family close. Marriage has little to do with romance; it’s a matter of logic. Iranian culture promotes education for girls only at a young age but not for older girls. Previous generations believed that the sole purpose for a girl was to find a husband. Iranian culture and American culture have different views on freedom. It is more conservative and there more restrictions for girls than boys with respect to individual freedoms. Iranian women dress conservatively and are required to cover their hair with a scarf when in public. Therefore, it is important to learn the Iranian culture not only to understand intercultural differences but observing what is acceptable to avoid embarrassing moments in social or public situations.

...
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