Apple Privacy Matter Business & Marketing Essay Paper (Essay Sample)
I just received an email from one of Apple’s top executives. Apple is being asked by the U.S. Department of Justice to unlock the phone of a high-ranking drug dealer who was recently arrested as part of a major drug bust in Philadelphia (see link below). While Apple is currently resisting government requests to unlock the drug dealer’s iPhone, it is having second thoughts about whether that is the right decision.
Apple executives want us to advise them as soon as possible regarding whether they should comply with the government’s request. Take a shot at drafting a short (no more than 500 words) memo in which you recommend to Apple whichever decision you think is best and explain your reasoning.
To: Apple Executives
Date: February 9, 2020
Subject: Apple Privacy Matter
The request by the U.S. Department of Justice comes at a critical moment in the history of the company. One of the main concerns of consumers in the technology sector is privacy. As consumers share and store their personal information in technological devices and internet platforms, they expect the respective technology and internet companies to protect their privacy. The ability to protect the privacy of consumers is thus one of the ways players in the technology sector can achieve a competitive advantage. While agreeing to unlock the drug dealer’s phone will be instrumental in helping the fight against drug trafficking, it will set a bad precedent that would endanger not only the privacy of consumers but also the performance of the company. Therefore, Apple should continue resisting the government requests the drug dealer’s phone as well as devices for other consumers.
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