Jeff Bezos: Entrepreneurial Characteristics
Analyse a CURRENT entrepreneur from one of the following countries: New Zealand, USA, Singapore, and Thailand and his venture.
The chosen entrepreneur must be the person who founded the business(es) (himself/herself or with the team), and currently still running/controlling the business(es) which is/were set up and is/are headquartered in the above countries.
Individual assignment, report format with headings and sub-headings, 1.5 spacing to be used. Critical analyses and reflection on relevant entrepreneurship theories required(such as discovery and creative theories)(linking creativity, innovation and entrepreneurs) ,not just a simple presentation of the entrepreneur’s biography. Suggested structure:
• Cover page
Please indicate your full name, student ID, class day & time, and tutor’s name
• Introduction
• Background of the entrepreneur
Discuss the background of the entrepreneur (i.e. history, development, family and socio-cultural background) to see what developed his/her entrepreneurial passion/propensity and contributed to this person’s entrepreneurial pathway/success (with reflection on/application of the relevant entrepreneurship theories).
• Entrepreneurial traits/characteristics
Discuss the characteristics/traits of the entrepreneur (with reflection on/application of the relevant entrepreneurship theories).
• Opportunity recognition and idea development process
Discuss the processes of opportunity recognition and idea development (with reflection on/application of the relevant entrepreneurship theories).
• Competitive advantages
Discuss the type of business developed and the competitive advantage(s) of the business compared to competitors in the market (to be supported with relevant facts/figures/research where possible, with reflection on/application of relevant theories).
• Recommendations
Discuss future suggestions for the entrepreneur including different types of businesses or avenues (e.g. franchising, mergers, expanding/selling their business etc) he/she may take.
References (10-12 references required, among which at least 05 academic references needed; Harvard referencing style. All references used in the report MUST be in English)
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