Analyse a Current Entrepreneur
Analyse a CURRENT entrepreneur from one of the following countries: New Zealand, USA, Singapore, and Thailand and his venture.
The chosen entrepreneur must be the person who founded the business(es) (himself/herself or with the team), and currently still running/controlling the business(es) which is/were set up and is/are headquartered in the above countries.
Individual assignment, report format with headings and sub-headings, 1.5 spacing to be used. Critical analyses and reflection on relevant entrepreneurship theories required (such as discovery and creative theories)(linking creativity, innovation and entrepreneurs) ,not just a simple presentation of the entrepreneur’s biography. Suggested structure:
Cover page
Please indicate your full name, student ID, class day & time, and tutor’s name
Introduction
Background of the entrepreneur
Discuss the background of the entrepreneur (i.e. history, development, family and socio-cultural background) to see what developed his/her entrepreneurial passion/propensity and contributed to this person’s entrepreneurial pathway/success (with reflection on/application of the relevant entrepreneurship theories).
Entrepreneurial traits/characteristics
Discuss the characteristics/traits of the entrepreneur (with reflection on/application of the relevant entrepreneurship theories).
Opportunity recognition and idea development process
Discuss the processes of opportunity recognition and idea development (with reflection on/application of the relevant entrepreneurship theories).
Competitive advantages
Discuss the type of business developed and the competitive advantage(s) of the business compared to competitors in the market (to be supported with relevant facts/figures/research where possible, with reflection on/application of relevant
theories).
Recommendations
Discuss future suggestions for the entrepreneur including different types of businesses or avenues (e.g. franchising, mergers, expanding/selling their business etc) he/she may take.
References (10-12 references required, among which at least 05 academic references needed; Harvard referencing style. All references used in the report MUST be in English)
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