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4 pages/≈1100 words
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Technology
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Topic:

Value Chain and Porters Forces (Essay Sample)

Instructions:

After reading and analyzing the following case in relation to the below readings and video, write a 4 FULL page paper on the following topic: Please Not 3 and a one half pages, 4 FULL pages please. For this one, Answer & discuss ALL of the following questions based on the below readings, video & cases:;;;_________ 
"Identify the value chain and competitive forces in Porter’s model. Based on “The Mini-cases: 5 companies, 5 strategies, 5 transformations” article and cases, what effect did the value chain and competitive forces have on those organizations? What strategies did those organizations undergo to respond to sustainability?"___________
***Points to consider, NO Plagiarism please!!! There are five required readings and a video for this Case. In this Case, you will investigate the effects of IT on competition and value chain activities. A value chain approach is an effective way for management to search for IT opportunities. A value chain is a series of interdependent activities designed to produce services or products in an organization. IT offers incentives to improve tasks and functions simply by altering activities, which can then provide efficiencies. Conversely, IT mismanagement can significantly and negatively affect customers, suppliers, and the organization as a whole.
Value chains play an important role in organizations' efforts to attain competitive advantage. There are two broad types of activities—primary and support. IT can expedite the primary activities including procurement of materials and goods, and can influence how products and services are delivered and marketed. Automation has simplified operations and replaced routine tasks. Marketing and sales make use of the latest technologies and mobile devices to respond to customer demands. Similarly, the support activities in the value chain help ensure policies and procedures that better sustain elements such as the corporate infrastructure, human resources, and IT departments. In short, support activities buffer primary activities which are focused on to customers, suppliers, and the conversion of raw materials into finished products
***USE THESE 5 REFERENCES AND READINGS!!****(Open links.) Also use ONE additional outside/ personal reference.___________
1.) NetMBA. (2011). The value chain. Business Knowledge Center. Retrieved from http://www(dot)netmba(dot)com/strategy/value-chain/
2.) Porter, M. E. (2008, January). The five competitive forces that shape strategy. Harvard Business Review, 79-93. Available in the Trident Online Library.
3.) Harvard Business Publishing. (2008). Interview with Michael Porter: The five competitive forces that shape strategy. [Video file]. Retrieve from http://www(dot)youtube(dot)com/watch?v=mYF2_FBCvXw
4.) Berns, M., Townsend, A., Khajat, Z., Bagopal, B., Reeves, M., et al. (2009). The Mini-cases: 5 companies, 5 strategies, 5 transformations. The Magazine MIT Sloan Management Review Special Report. Retrieved fromhttp://files(dot)meetup(dot)com/1325336/MITSloan%20Mgmt%20Review%20The%20Biz%20of%20Sustainability.pdf
*** PLEASE write an A+ Paper, Thank You!!!.

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Content:

Competitive Advantage
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Value Chain and Porter's Forces
Value chains can be used to determine how a firm is fairing relative to its competition and can also be used specifically to create competitive advantage (NetMBA, 2011). It is a summary of most of the activities such as, operations, inbound logistics, outbound logistics, marketing, sales and services of the firm that determine if the firm will edge out the competition and offer the customers the very best of services and products (Berns, Townsend, Khajat, Bagopal & Reeves, 2009). As such, support aspects like the infrastructure of the firm, technological developments adopted, procurement and the human resources management, play a major role. This is a model that was initially proposed by Porter and is a crucial tool in determining the cost advantage of a firm and differentiation in reference to competence (Mindtools.com, 2015). The five forces proposed by porter, are also crucial to determining the ability of a business to outperform it competition. The five forces include the power of the suppliers, buyers' power, competitive rivalry in the industry, threat of substation and the threat posed by the new entrants in the industry.
The mini cases
The Better Place
In the case of the Better Place, the company sort to streamline its value chain by employing the technological advents in car manufacturing. While most of the markets were offering gasoline powered cars, the company sought to invest in the future of motoring. Electric motoring technology would offer sustainable transportation (NetMBA, 2011). In light of the porter's forces the company edged out a competitive advantage by using new technology in the industry to create a niche where it would compete profitably. By influencing the various governments and customers on sustainable transportation, the company made sure that it was driving the tide of the substitute products (Porter, 2008). This way it eliminated the threat of new entrants and substitution, while having direct influence on the suppliers with unique products. At the same time it reduced the level of competition rivalry in the industry by creating its niche early enough. The company entered in the market as one of the first players to ensure that it influenced its position in the industry (Berns, Townsend, Khajat, Bagopal & Reeves, 2009). By adapting new technology, the company enhanced its competitive advantage as most of the competition was manufacturing cars powered by gasoline, which is currently under criticism relative to global warming. Better Place has thus safe guarded its future position in the industry relative to developments of sustainable energy solutions globally.
Nike
In the case of Nike, it value chain was not just wasteful but also expensive and exploitative in terms of labor. In the 90s the company came under heavily damaging criticism relative to the violation of labor laws due to the practices applied by the suppliers in Asia. Relative to the wasteful value chain, material that could be used to make three shoes was used on only one or two. This resulted in a waste tuned to more than $700 million annually. Other than the monetary losses, the company reputation was damaged gravely. As such, the company suffered negatively relative to industry rivalry, new entrants to the ...
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