Social Impact of Television

THE SOCIAL IMPACT OF TELEVISION
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Society’s daily lives have been significantly impacted by the development in the field of technology. Television is a specific type of technology that has greatly impacted the society because the developments in science and technology have a direct effect to daily social, personal and professional lives. Since the inception of television, the medium has had influences on social aspect of the society. Televisions are being used in virtually all areas such as education and work.
Televisions have positively impacted the area of education. Educational television is a very powerful and effective tool for learning by children if utilized effectively. This is because the younger generation is able to discover, where in the society, they fit well thereby developing relationships with peers and family, in addition to teaching them to understand the complex social aspects of communication. Educational television adds value to children achievements because they become more creative as they are exposed to positive models who they emulate their character to behave better in the society (Rydin, 2000). Television has been used to promote learning and social behavior as it was used to reach the underprivileged groups in society. An example is the educational program Sesame Street, which was teaching elementary reading skills concept formation, in addition to promoting social behavior like finding solution in a conflict without violence thereby strengthening children’s self-confidence.
Research indicates that individuals who suffer from social isolation employ television to create a faux relationship with the characters from individual’s favorite channels. This helps them to deflect the feeling of loneliness and social deprivation since one is able to spend time with a real person to share opinions thoughts and relationships. The television characters be...