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Social Sciences
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What is the message? (Essay Sample)

This week the discussion post consists of 2 parts: First analyze the above commercial ( http://youtu(dot)be/fLPMLJgGsiA )from a sociological perspective, what is the message? Second please find an advertisement or commercial and embed it or share the link and explain your chosen commercial from a sociological perspective using sociological language, concepts and or theory. Remember to cite your sources correctly using APA format. The required commercial link:http://www(dot)youtube(dot)com/watch?v=fLPMLJgGsiA& source..
Human behave differently with factors like sociological background, environment and interaction playing a major role. From sociological perspective, human behaviour varies from person to person and there is likely hood of one`s peer group interaction, to influence their behaviour in one way or the other (Parsons,1961). Consequently, good advertisements are supposed to target the public who forms the largest market of the product. Appropriate projection and the right target will lead to better results. In this regard, good advertisers are able to understand the behaviour and pattern of people they are targeting to buy their products. By employing this principle, the advertisers are able to make use of sociological concepts in leaping the best from the target population.
The advert of the iPad girl is really innovative and captivating to the clients. One, the advert is done at a social place and where there is audience. The girl walks around, attracting and winning the atte...
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