Innovation Management Essay Research Coursework Paper

Innovation
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Institution
Innovation
The innovation that characterizes the operations of Tesla is nothing short of remarkable. Under the leadership of CEO Elon Musk, the company has pioneered major innovations in the electric car industry. In the TED video, Seth Godin emphasizes that for an idea to spread, it has to be remarkable (Godin, 2003). The ability of Tesla to come up with new ideas and adapt to the turbulent business environment has helped it remain competitive in the car manufacturing industry.
Tesla’s development of a supercharger network demonstrated its ability to take huge risks where it sees potential. As noted by Booth (2019), it was a big gamble for Musk to propose the development of the company’s own charging network. While other companies waited for the government to construct the recharging infrastructure, Tesla went head to implement Musk’s proposal, something that elevated significantly the position of the company relative to that of competitors. Se...