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Transforming the Postal Service (Essay Sample)

Transforming the Postal Service To complete this assignment, due at the end of Week 4, first read the case study, \\\\\\\"Transforming the Postal Service\\\\\\\" which begins on page 374 in your text, Introducing Public Administration. Then compose a 2-3 page analysis which identifies, differentiates, and discusses the managerial aspects and leadership aspects of the US Postal Service transformation. This is a formal writing assignment and will be graded as such. Make clear connections to the course readings and additional research. Include a minimum of 3 direct references to the course concepts/theories and outside research as well in proper APA format. Note, Wikipedia, eHow, Ezine, and online dictionaries are NOT appropriate resources for academic or professional writing.

Papers should contain: 

 1. An introductory paragraph that establishes the issues that your paper will address; 
 2. A body that addresses the guidelines listed above (with clear topic sentences and transitions);
 3. A conclusion that sums up your paper and highlights thoughts you have on the future of the US Postal Service.

 [Include a cover page, parenthetical citations, and a reference page in APA format; be sure if you use direct quotes to include them in quotation marks and cite a page number.]

 Submit your Essay 2 by the end of the week through the Essay 2 link toward the bottom of this page. Upload a file (.doc, .docx, .rtf, or .pdf) for assessment. Avoid cutting and pasting your paper into the text box as the formatting will not be retained. /Users/juliekaye/Desktop/PADM 301 Transforming the Postal Service.pdf /Users/juliekaye/Desktop/PADM 301 Transforming the Postal Service.pdf source..
Transforming the Postal Service Name: Institution Introduction “The United States Postal Service is an agency of the United States federal government providing postal services to America. In fact, it is crucial to point out that the current postal service emerged during the postal reorganization act of 1970” (Slentz, and McCann 2009, p.14). Like many enterprises, the postal service faced challenges that began in the poor economic growth period of the 1990s. These challenges forced the agency to transform its operations by utilizing management and leadership abilities within the organization. What is the meaning of leadership and management? Leadership is the process of providing guidelines, motivation, and direction to a team with shared goals while management is the act of coordinating and controlling people with an aim of attaining a common objective. This paper discusses identifies, differentiates, and discusses the managerial and leadership aspects applied in the transformation of the US Postal Service. Managerial Aspects The Postal service utilized three managerial aspects that helped in the transformation from the postal reorganization act of 1970. The three essential aspects utilized by the postal service organization include free delivery, a marketing strategy, and strategies used in controlling and improving productivity. For instance, the Postal service (USPS) delivered 213 billion pieces to 146 million residences (Shafritz, Russell, and Borick, 2013). This owes to the reality that the United States Postal Service (2008) reveals that free delivery of mails by salaried letter carriers improved the deliveries by promoting public convenience. In addition, the institution provided free home delivery to rural Americans in the 1890s. A marketing strategy was applied as a managerial tool in the transformation of the USPS. The agency introduced the use of iconic celebrities and political leaders as a marketing strategy. For example, US is...
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