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4 pages/≈1100 words
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Subject:
Literature & Language
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Essay
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Topic:

Proposal for COVID-19 Vaccinations

Essay Instructions:

1.Read Case Study Guideline
Note:
Theory we will focus on is:
gatekeeping, media dependency and media logic
The purpose of this assignment is to link theoretical/scholarly material about media effects and content to a “real world” case.
This assignment calls on you to select a case of interest to you that played out publicly via some type of media channel. This could include traditional news outlets, social media, or other media channels. You will then critique and analyze the case from the theoretical framework and perspective(s) in the scholarly literature you have chosen.
2.What I need your help to do is the Case Study Proposal, follow Case Study Proposal guideline
Note:
select a recent case that played out publicly via some type of media channel
critique and analyze the case from the theoretical framework and perspective(s) in the scholarly literature you have chosen
Follow the proposal guideline, do Introduction,Literature Review(I will provide you several articles to read, to know about gatekeeping, media dependency and media logic theory; You will need to find at least 4 literature sources and summary of theoretical/scholarly literature reviewed for the case),Methodology, Media Review(Provides analysis of the chosen media that derives from insights related to the theoretical framework outlined in the literature review, at least 4 media sources), and references.

Essay Sample Content Preview:

Proposal
Student’s Name
Institutional Affiliation
Course Name and Number
Instructor
Date
Proposal
Introduction
The studies regarding the COVID-19 vaccinations over the past months have provided clear evidence supporting adult vaccines that have substantially reduced the likelihood of testing positive for the virus or death. However, the Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC) have presented statistics showing that the case with children aged 5 to 11 is quite different. Therefore, an FDA advisory panel has determined that the vaccination benefits offset the risks for the children in this age group (Weintraub, 2021). Due to this, parents will be at a challenging spot deciding between their children falling severely ill due to COVID-19 and the lower risk of the vaccines harming them. The case regarding the COVID-19 vaccines for children has presented various statistics, including those presented to the FDA panel, to facilitate the decision by parents on whether their children should receive the vaccination shots or not. Due to this, the audience of the information must be aware of the gatekeeping theory to ensure they consume only the relevant and appropriate content.
Social media has been helpful in crisis management people, governments, and health organizations since the first covid 19 case in China. Whether social networks should be regulated or not is a debate that is likely to trend for quite a while, COVID-19 demonstrates that social networks remain a vital space for governments, charitable agencies, and consistent users to discuss often complex educational ideas in new and novel ways, as well as to mediate the impact of these ideas on their lives. However, social media networks are becoming more involved in regulating the spread of false information. Social media describes a customized environment geared toward the user, in which computers forecast the preferred news options based on the data obtained from the same user. In this case, the information found on social media about child vaccination may at times be based on myths and misconceptions. USA TODAY has carefully summarized the content while paying attention to the possible cognitive biases and news values to ensure only the most relevant information reaches the reader.
Literature Review
Burkey, B. (2019). Millennials at the back gates: how young adults’ digital news practices present a new media logic for news gathering and gatekeeping as user-oriented activities in a participatory news ecosystem.
The users of digital news are significant factors for consideration during news selection, contextualization, authentication, and distribution. Also, journalists must redefine their newsgathering and gatekeeping into user-oriented models to cope with the digital systems and news users (Burkey, 2019). The media must pay more attention to the sources of fake news, the attitudes, and reasonings of the digital users to ensure all news contents are audience-centered.
DeIuliis, D. (2015). Gatekeeping theory from social fields to social networks.
Gatekeeping theory entails carefully selecting information that allows the media officials to reach the readers and those that do not. ...
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