Sign In
Not register? Register Now!
Essay Available:
Pages:
5 pages/≈1375 words
Sources:
5 Sources
Level:
APA
Subject:
Health, Medicine, Nursing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 24.3
Topic:

Commercial Critique: Patient Safety Issues, Analysis (Essay Sample)

Instructions:

In a 1,200-1,500-word paper:
Critique a TV or radio commercial, an Internet advertisement, or a print advertisement from a nonprofessional journal/magazine related to an FDA-regulated prescription drug for a gastrointestinal disorder.
Critique a TV or radio commercial, an Internet advertisement, or a print advertisement from a nonprofessional journal/magazine related to a non-FDA-regulated over-the-counter medication/herbal for a gastrointestinal (GI) disorder.
Include a description of the pathophysiology of the GI disorder and how the medication/herbal alters that pathophysiology.
Compare and contrast the two commercials, including their stated use of medication/herbal, patient safety issues, analysis of company claims for any drug benefits. Substantiate your thoughts and ideas with evidence-based research/articles.
Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center.
Rubric:
80.0 %Content
20.0 %Paper thoroughly critiques a TV/radio commercial, Internet advertisement, or a printed advertisement of an FDA-approved medication from a non-professional journal/magazine related to an FDA regulated prescription for a gastrointestinal (GI) disorder.
NoNo paper was turned in to grade.ne
Paper lacks a critique of a TV/radio commercial, Internet advertisement, or a printed advertisement of an FDA-approved medication from a non-professional journal/magazine related to an FDA-regulated prescription for a gastrointestinal (GI) disorder.
Paper insufficiently critiques a TV/radio commercial, Internet advertisement, or a printed advertisement of an FDA-approved medication from a non-professional journal/magazine related to an FDA- regulated prescription for a gastrointestinal (GI) disorder.
Paper partially critiques a TV/radio commercial, Internet advertisement, or a printed advertisement of an FDA-approved medication from a non-professional journal/magazine related to an FDA- regulated prescription for a gastrointestinal (GI) disorder.
Paper adequately critiques a TV/radio commercial, Internet advertisement, or a printed advertisement of an FDA-approved medication from a non-professional journal/magazine related to an FDA- regulated prescription for a gastrointestinal (GI) disorder.
Paper thoroughly critiques a TV/radio commercial, Internet advertisement, or a printed advertisement of an FDA-approved medication from a non-professional journal/magazine related to an FDA- regulated prescription for a gastrointestinal (GI) disorder.
20.0 %Paper thoroughly critiques a TV/radio commercial, Internet advertisement, or a printed advertisement from a non-professional journal/magazine related to an over-the-counter medication/herbal for a gastrointestinal (GI) disorder.
No paper was turned in to grade.
Paper lacks a critique of a TV/radio commercial, Internet advertisement, or a printed advertisement from a non-professional journal/magazine related to an over-the-counter medication/herbal for a gastrointestinal (GI) disorder.
Paper insufficiently critiques a TV/radio commercial, Internet advertisement, or a printed advertisement from a non-professional journal/magazine related to an over-the-counter medication/herbal for a gastrointestinal (GI) disorder.
Paper partially critiques a TV/radio commercial, Internet advertisement, or a printed advertisement from a non-professional journal/magazine related to an over-the-counter medication/herbal for a gastrointestinal (GI) disorder.
Paper adequately critiques a TV/radio commercial, Internet advertisement, or a printed advertisement from a non-professional journal/magazine related to an over-the-counter medication/herbal for a gastrointestinal (GI) disorder.
Paper thoroughly critiques a TV/radio commercial, Internet advertisement, or a printed advertisement from a non-professional journal/magazine related to an over-the-counter medication/herbal for a gastrointestinal (GI) disorder.
20.0 %Paper includes a comprehensive description of the pathophysiology of the GI disorder and how the medication/herbal alters that pathophysiology. Substantiates thoughts and ideas with evidence-based research/articles.
No paper was turned in to grade.
Paper lacks a description of the pathophysiology of the GI disorder and how the medication/herbal alters that pathophysiology. Does not substantiate thoughts and ideas with evidence-based research/articles.
Paper includes an insufficient description of the pathophysiology of the GI disorder and how the medication/herbal alters that pathophysiology. Does not substantiate thoughts and ideas with evidence-based research/articles.

source..
Content:


Commercial Critique
Name
Institution
Commercial Critique
Domperidone
 HYPERLINK "https://www.youtube.com/watch?v=Tfqr224qoMg" https://www.youtube.com/watch?v=Tfqr224qoMg
The above commercial is a TV advertisement for Domperidone, which is marketed under the brand name Motilium. The drug is used for the treatment of Irritable Bowel Syndrome (IBS). The Food and Drug Administration (FDA) has not currently licensed the drug for use in the United States and it is only legal in Europe. In the advert, a President Obama look alike is offered food by his host president Gloria Arroyo of Philippines. President Obama is however unable to take the food due to an irritation in his bowel. He is however able to enjoy the meal immediately after taking Motilium.
Viberzi
 HYPERLINK "https://www.youtube.com/watch?v=mpLOM3LdFNk" https://www.youtube.com/watch?v=mpLOM3LdFNk
The above TV commercial features Alison Becker (brunette) and Ilana Becker (red). The commercial is about Viberzi, an FDA regulated drug for the treatment of Irritable Bowel Syndrome. In the commercial, Becker has an important meeting but she is unsure of attending it due to IBS. However, her friend comes in on time and takes her to a hospital where the doctor prescribes Viberzi to relieve her pain. Later on, the two women attend the meeting where they make a perfect presentation. In the commercial, Viberzi is marketed as a medication that is capable of pres

...
Get the Whole Paper!
Not exactly what you need?
Do you need a custom essay? Order right now:

Other Topics:

  • Making the Case for Evidence-Based Practice 2
    Description: What strategies will you use in your new practice as an advance practice nurse to review and critique literature pertinent to your practice?...
    1 page/≈275 words | 3 Sources | APA | Health, Medicine, Nursing | Essay |
  • Provide The Best Practices In The Health Care
    Description: How would a nurse practitioner and a nurse manager differ with regard to how they use and incorporate EBP in their areas of practice?...
    1 page/≈275 words | 3 Sources | APA | Health, Medicine, Nursing | Essay |
  • Evidence-Based Practice 1: Nurses To Differentiate Evidence-Based Practice Projects
    Description: What is the difference between research - and evidence-based practice projects? Provide an example of each one and the reason for the difference...
    1 page/≈275 words | 3 Sources | APA | Health, Medicine, Nursing | Essay |
Need a Plagiarism Free Essay?
Submit your instructions!