Sign In
Not register? Register Now!
Essay Available:
Pages:
1 page/≈275 words
Sources:
1 Source
Level:
APA
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 5.22
Topic:

Week 4. Business & Marketing. Kinds of sales and marketing approaches (Essay Sample)

Instructions:

Discuss how an understanding of customers' risk attitudes can help a firm that wants to sell goods and services to those customers? What kinds of sales and marketing approaches might be successful if customers are risk averse?
Make sure you incorporated textbook (Samuelson, W. F., & Marks, S. G. (2015). Managerial economics. Hoboken, NJ: Wiley.) and other academic or professional resources, comprehensively demonstrated analytical and cognitive thinking skills.

source..
Content:


WEEK 4
Name
Institution
Date
Discuss how an understanding of customers' risk attitudes can help a firm that wants to sell goods and services to those customers? What kinds of sales and marketing approaches might be successful if customers are risk averse?  The customers’ risk attitudes can be risk-averse, risk-neutral, and risk-seeking, where the risk-averse customers are reluctant to take risks and the risk-seeking customers are risk loving (Samuelson & Marks, 2015). 

...
Get the Whole Paper!
Not exactly what you need?
Do you need a custom essay? Order right now:

Other Topics:

  • Business Com. The plan of export of security system cameras has features.
    Description: The plan of export of security system cameras has features. In particular, the company aims to specialize in exporting home security systems and surveillance cameras for the business consisting of CCTV system, IP based CCTV systems, wireless CCTV, and hybrid CCTV systems....
    4 pages/≈1100 words | No Sources | APA | Business & Marketing | Essay |
  • Business Communication. Business & Marketing Essay
    Description: Communication is a vital part of daily life. People communicate with each other to resolve problems, express feelings and thoughts, and share ideas. ...
    4 pages/≈1100 words | 2 Sources | APA | Business & Marketing | Essay |
  • Business ethics. The social responsibility of business.
    Description: When creating a professional statement of values/professional moral philosophy, there is focus on personal values ethics and professional conduct as one is expected to uphold professional standards and act ethically. ...
    2 pages/≈550 words | No Sources | APA | Business & Marketing | Essay |
HIRE A WRITER FROM $11.95 / PAGE
ORDER WITH 15% DISCOUNT!