Toyota Discussion Paper: Building Cleaner, Greener Cars

Discussion
Toyota: Building Cleaner, Greener Cars
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Toyota: Building Cleaner, Greener Cars
Question #1
The approach used by Toyota in its Social Responsibility strategy relates to the three concepts of profit responsibility, stakeholder responsibility, and societal responsibility in various ways firstly, the company has created a very strong corporate culture, dubbed the Toyota way, which encourages employees in the company to work harder, improve the quality of the organization’s business practices and build trust with other stakeholders. This helps the organization to make profits while also building stronger relations with its other stakeholders, including customers. Similarly, Toyota has also created an elaborate action on environmental conservation. This relates to the aspect of societal responsibility, where the company feels obliged to create a lasting positive impact on environmental conservation. Finally, stakeholder responsibility can be seen through the company’s partnerships with different stakeholders. Among Toyota’s partners include World Wildlife Fund and other partnerships with national parks. This indicates the company values partnerships and involvement of other stakeholders in realizing its business goals.
Question #2
The concept of sustainable mobility is meant to promote the use of renewable sources of energy to power automobiles...