Leadership Communication

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Clear effective Communication is one of the vital components of good leadership in any business organization (Wrench, 2013). A business leader is envisaged with the responsibility of successful management which involves functions planning, organizing, staffing of the organization and controlling all the business functions and processes. For these functions to be successful, the leader should integrate effective and clear communication to ensure these functions deliver the required. In business operations clear communication is required in all most important functions. For instance, with clear communication a business leader can motivate and inspire the employees and improve their productivity. Clear communication is also fundamental as it promotes accountability, discipline and strategic alignment of all functions in a business organization. In marketing strategies of successful market leaders, clear communication is important as it aids in the creation of compelling adverts and campaigns (Wrench, 2013).
For communication in workplaces to be effective and successful, business leaders should understand the audience being targeted and the correct ethos and strategies to use to ensure effectiveness (Wrench, 2013). The most important of these is to understand that effective communication is two-way. The business leader has to understand clearly what he needs to communicate and understand the audience that is being targeted by the message. What follows next is the choice of communication media to use and also perceive the reaction of the audience. These values or ethos are very important to any business leader as they will help in overcoming the barriers of clear communication in an organization (Wrench, 2013). These barriers include use of lack of respect by either party involved, communication without ...