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Pages:
4 pages/≈1100 words
Sources:
2 Sources
Style:
APA
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 17.28
Topic:

The Industry The Company Inc: The Primary Markets

Essay Instructions:

Based what you have learned in class, please do the following:

International Business Creation:

Create an INTERNATIONALLY operated company and:

A) Explain what it does in terms of:
a) Which industry is the company currently in?
b) What product/s the company offers?
c) Where are your primary markets (Country Locations)?
d) The company’s current standing (Could be Completely Hypothetical).

International Business Success Factors:

B) Use the company you created in PART A), and imagine you are in a hypothetical scenario: You, as the CEO of the company, are trying to expand further into the markets that are NOT included in PART A). SECTION cj, you are struggling since you do not know which place to go to. Therefore, you have decided to analyze ONE potential market (a Country) in terms of the following Success Factors and what OPPORTUNITIES that can possibly be found from these factors:

a) Please conduct an analysis on the country’s Economic System (Opportunities?)
b) Please analyze the country’s Political System (Opportunities?)
c) Please quickly analyze the company’s Development Level (Opportunities?)
d) Please analyze the country’s Culture (and business culture) (Opportunities?)
C) Please Make a Decision of Going to the country or Not, and EXPLAIN your reasonings with details.

Essay Sample Content Preview:
Factor of Success School Name OralDent Inc. Student’s Name Class Name/ Code Part A The Industry the Company In OralDent Inc. is one of the leading multinationals which do not only operate in the United States, but also in other countries round the world. It is a diversified company deals with the manufacturing and distribution of household and other commercial products for cleaning, dental-hygiene, and foodstuffs for pets in the U.S and other over two hundred countries and its zones globally. However, its two main products are toothbrushes, mouthwashes, and toothpastes. Its OralDent brand of toothpastes is renowned all over the globe. The company is headquartered in Harlem, New York. Products Company Offers OralDent Inc. has divided its products into two main segments and they are made up of: Oral Care, Personal Care, Home Care, and Pets Nutrition. Under the Oral Care segment; there are OralDent Max Fresh, OralDent Red, OralDent Lemon, and OralDent Smooth toothpastes. Besides, the company also offers OralDent kiddies toothbrushes for children, and OralDent Stalk toothbrushes for adults under this segment. In addition, this segment includes several mouthwashes including Carex and CarexPlus. In the Oral Care segment, there also pharmaceutical products that are mainly being used by the dentists and other professionals that are concerned with the oral health. In the Personal Care segment, the firm offers different products for personal care including both solid and hand liquid soaps brands such as the Novae brand of hand liquid soap and Novena brand of bathing soap. Other personal care products that are being provided by OralDent Inc. in the Personal Care segment are bar soap brands for washing clothes such as the Softex brand, in addition to shower gels, antiperspirant soaps, and deodorants. For the Home Care segment, the company is involved in the manufacturing and distribution of various products such as dish washing liquids such as Aural, Aras, and also Dian oil soap brands. It is also important to note that the company has also business outside the United States where it manufactures and distributes conditioners and shampoos. In the Pet Nutrition segment, OralDent Inc. offers nutritional products for dogs and cats. These foods are basically available under three main brands: Nutrameal; HappyKitty for young cats and puppies aged less than 2 months; and NutriBalance. The Primary Markets for the OralDent Inc. Even though the products that are manufactured by the company are found in almost all the markets in the world, it has divided its market into five main geographic segments. These five geographic segments include North America, Pacific Asia, Europe, Africa/Eurasia, and Latin America. The pet nutritional products are manufactured and stored in the Netherlands and the Czech Republic. However, the primary markets for the company are mainly in the United States and European countries. The Current Standing of the Company OralDent Inc. is one of the leading companies not only in the United States, but also throughout the entire world. It is currently ranked as one of the top companies that have created a lot of employment opportunities and it is the major contributor of the economic development in the United States. It is importa...
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