The Industry The Company Inc: The Primary Markets
Based what you have learned in class, please do the following:
International Business Creation:
Create an INTERNATIONALLY operated company and:
A) Explain what it does in terms of:
a) Which industry is the company currently in?
b) What product/s the company offers?
c) Where are your primary markets (Country Locations)?
d) The company’s current standing (Could be Completely Hypothetical).
International Business Success Factors:
B) Use the company you created in PART A), and imagine you are in a hypothetical scenario: You, as the CEO of the company, are trying to expand further into the markets that are NOT included in PART A). SECTION cj, you are struggling since you do not know which place to go to. Therefore, you have decided to analyze ONE potential market (a Country) in terms of the following Success Factors and what OPPORTUNITIES that can possibly be found from these factors:
a) Please conduct an analysis on the country’s Economic System (Opportunities?)
b) Please analyze the country’s Political System (Opportunities?)
c) Please quickly analyze the company’s Development Level (Opportunities?)
d) Please analyze the country’s Culture (and business culture) (Opportunities?)
C) Please Make a Decision of Going to the country or Not, and EXPLAIN your reasonings with details.
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