How To Leverage LinkedIn And Twitter For Your Business

How to Leverage LinkedIn and Twitter for your Business Institutional Affiliation Student’s Name Course Name/Number Instructor’s name Due Date The speaker of this event was Catherine Ventura who is a writer, digital strategist, and social media strategist, with a background in advertising, documentary, and feature film production. Catherine Ventura is currently a Social Media Content Strategist at Venn Diagram, Inc and works with clients to create brand and content strategies for social media platforms. This event was organized by Queens Chamber of Commerce, BNB Bank, and BCNA, and took place on May 23, 2018, from 4:30 pm to 6:30 pm. The venue of the event was at BNB Bank 35-02 Broadway Astoria, N.Y 11106 United States. Catherine Ventura, in this seminar, talked about how to leverage LinkedIn and Twitter for your business. She began by asserting that LinkedIn is the most powerful social network and businesses should leverage it to maximize their account’s value. Ventura then proceeded to ask if we were using Twitter effectively then stated that through the seminar, smart tips and best practices shall be explored to jump start our engagement. As stated by Ventura, for individuals in business-to-business sales, LinkedIn is the preferred platform to get introduced to prospects, connect with other businesspeople, and stay top-of-mind with clients. This is achieved by creating a profile, including relevant information, importing existing contacts, and answering questions asked by others; which will increase your reputation as an expert in your ind...