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The Highest Quality Of Living In The Purest Environment (Essay Sample)


A well-thought-out marketing plan will contain both the foundational mission statement and supporting objectives. The purpose of the mission statement is to express the business’s overarching vision—what is its purpose and what are its goals? Objectives should outline the measurable and attainable subsets of the mission.

Why This Matters: A well-written mission statement serves individuals and businesses as a foundation for their overall business vision and strategy. When companies reorganize or go through some type of strategic planning, the mission statement provides a positive vision. Objectives outline general steps or goals for achieving, monitoring, and outlining the mission. This process helps the business establish its “why” for starting/changing its business and provide the navigational compass for major business decisions.

Your Task: In addition to your assigned reading on mission statements and objectives, review the following sample case. As you review all the materials, consider the construction of the mission statement and how the objectives relate to accomplishing the mission. After reviewing the sample case, review the practice case as preparation for generating your own mission statement and objectives. Prepare at least three to five bullet points that outline the objectives toward a successful mission of your business.


Business Mission and Objectives Essay

Student’s Name

Institutional Affiliation
Business Mission & Objectives Essay


To enable the highest quality of living in the purest environment

Objective 1: To create a robust consultation system with all necessary platforms to allow effective communication between the company officials and other stakeholders.

To provide highly qualified consultants from various fields, including real estate, engineering and health sectors to offer consultation services about healthy practices to the clients

To establish online business consultation systems that are accessible all the time across the country and all over the world

To seek improvements to the delivery of quality services

To better understand the clients’ expectations and needs for services our company offers

To increase the satisfaction of the customers with the

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