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Essay Available:
Pages:
2 pages/β‰ˆ550 words
Sources:
Check Instructions
Style:
APA
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 8.64
Topic:

The Five Force Diagram

Essay Instructions:

Points Possible
100
Instructions
(Chapter 1)
Using Microsoft Word, perform a business competitors’ analysis using Porter's Five Forces Model for one of the following products based on their latest model/version only:
Apple MacBookPro laptop
Samsung Galaxy smarphone
Google Chromecast
Aftershokz headphones
Your analysis should be conducted on the specific product model (and not the brand). Once your analysis is completed, propose an additional technology related to the product features to enhance your chosen product so it may outperform its competitors. This is not a marketing proposal.
Your Submission
Submit your answer as a four-page Word document
page 1 is your Porter's summary analysis diagram with the force levels (for each force specifies whether it is low, medium or high) and key points for each force based on the chosen product model.
pages 2-3 is your detailed explanation for each force. It must be specific to the chosen product model.
page 4 is your proposed new feature/widget that will add value to the chosen product.
Use Microsoft Word SmartArt to create your diagram of Porter’s Five Forces for your chosen product.

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Essay Sample Content Preview:

Five Forces Model
Student Name
Institution Affiliation
Five Forces Model
Michael Porter is an important figure in the business landscape particularly because he is attributed with the Porter five forces model. The model not only identifies but also analyzes five distinct competitive forces that characterize every industry. It also assists to explain the different levels of profitability sustained by various industries. The paper purposes to use Porter’s five forces model to examine specific product models and ultimately propose additional technology associated with the product features that would enhance the products in ways that would outperform the competitors.
Apple MacBookPro Laptop
Competition in the Industry: The Apple MacBookPro is a work of art that stands out from what other competitors in the industry are making and producing. Nonetheless, the product model faces stiff competition from other companies such as Dell, HP and Lenovo that have produced equal if not better alternatives. For one, the Dell XPS 15 with its amazing display and solid keyboard give the Apple product a run for its money (Slant, 2021). Other product models that are competing extensively with the Apple MacBookPro include the Lenovo ThinkPad X1 Carbon, Microsoft Surface Book 2 and the Razor Blade Pro.
Potential of New Entrants into the Industry: The potential of new entrants into the manufacture of products similar to the Apple MacBookPro is quite high. This is because companies are continuously investing in research and development to make similar and even better products. Similarly, there is high demand for laptops with high speeds and large storage capacities as evidenced by the Apple MacBookPro. On this breadth, individuals and firms are putting in extra effort to meet the high demand and as such, the potential of new entrants into the industry b...
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