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1 page/≈275 words
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Business & Marketing
English (U.S.)
MS Word
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Executive Summary of A Feel Better App (Essay Sample)


Executive Summary (less than 1 page):

  1. Statement of business opportunity; (Lex gonna be send me tonight)
  2. Statement of how you are seeking funding (e.g., loans or investment);
  3. Purpose of plan;
  4. Major reasons opportunity exists;

Expected financial results.


Executive Summary of Feel Better App
Your Name
Your Institution of Affiliation
The Feel Better app is holistic, friendly, and easy-to-use app that focuses on an individual's overall health activities. This includes helping the clients to find good doctors in the area, set sound financial goals, even set up dining plans for everyone. As of today, the application and the team behind it have already developed key partnerships with private doctors, gym instructors, nutritionists, as well as transportation services (i.e., Uber/Lyft/Juno). Its revenue streams are now focused on subscriptions, co-signing, and in-app purchases that which most of the clients love.
However, while the app itself is already profitable, projections show that dozens of business opportunities should still be pursued. Thus, increasing brand awareness especially with people who are conscious about their fitness is one o

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