Channel System Assignment: The Amazon and McDonalds

Channel System
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Channel System.
The Amazon and McDonalds are renowned retailers providing customers with great services in their areas of expertise. Their channeling system is what could be keeping customers glued to them in addition to the quality products they offer. Consequently, it is imperative to examine Amazon’s and McDonalds Channel system to be able to agree with the fact that they remain the favorite to many customers.
McDonald’s products are available in their restaurants. However, they have diversified the places where one can get their products to kiosks, the use of mobile phone applications as well as the internet through their website. Taking their market online is a great deal because one may need to order food from the comfort of his room without necessarily going to the restaurants. Amazon, on the other hand, uses mostly the internet through advertisement and their website to give customers what they want, which range from electronic products to cloud computing. They also have an email ecosystem for customers ...