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Business & Marketing
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BE Unit V Assessment 2 of 2 (Essay Sample)

Name three qualities you believe are important in a leader. Elaborate on each of those qualities. To you think a leader today has to be more aware of their ethical behaviors than leaders in the past? source..

Business and Marketing: Qualities of a good leader
Qualities of a good leader
A leader is a person who guides and influences a group of people in accomplishing certain objectives. A leader should therefore be of such qualities that make them effective in achieving the goals set by the group or organization they are leading. There are more than 50 qualities that make a leader stand out but only three are believed to be most important. This will be discussed in this term paper.
According to Winston Churchill, Courage is considered the foremost virtues upon which many other qualities of a good leader depend on (Bennis 1994). A courageous leader is always ready to take risks in pursuit of the goals they have set to achieve. The drive to achieve makes the leader work for it courageously rather than sitting and hopping for it to happen.
The strong guiding principles that one ne...
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