Applying QFD in a Managed Care Organization.Business & Marketing Essay (Essay Sample)
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Applying QFD in a Managed Care Organization
In 1983, QFD (quality function deployment) was introduced in the United States with an aim to improve the quality of products and services while keeping the prices to a minimum. From a health perspective, quality function deployment is all about the provision of best care facilities to the patients at no extra costs. However, the applications of quality function deployment in the healthcare industry are limited as the product of healthcare is intangible and inconsistent (Cannon, 2012).
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