Review of Stockland property 2018/2019 report. Accounting, Finance

Integrated Reporting
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Integrated Reporting
Introduction
Iintegrated reporting is a journey towards more meaningful corporate reporting and continual improvement, which is beneficial to both the organization and its stakeholders. An analysis of the 2018/2019 integrated report reveals that the organization follows various strategies such as organizational legitimacy, signalling, and shareholder-agency concepts in addressing a different group of stakeholders. These groups include security holders and the investment communities, employees, suppliers, customers, government and regulators, media, and communities.
The company follows sustainable reporting guidelines that enable it to minimize information asymmetry while increasing awareness about its existence and investor base. Notably, the reporting provides a comprehensive picture of the firm's multidimensional performance and justifies CSR investment. It establishes a socially-responsible image amongst the different groups of stakeholders. The report conveys the idea that the operations of this firm are beneficial to the local communities. The organization portrays an image of a firm that is committed to environmental conservation, and the development of the national economy and local communities as well.
Also, the moral context of the reporting is mainly focused on the firm's case for sustainability as well as shareholder-value maximization. However, it appears to be of a combined character instead of an integrated one and, this indicates the peripheral role of Corporate Social Responsibility and the disadvantages of incorporating it into the business strategy (Steyn, 2014). When it comes to how Stockland utilizing integrated reporting as strategic corporate communication, the sense-making process is done via narrative analysis in the stakeholder theory's context. The theory requires an organization to take care of the shareholders and the economy, society, and the environment. The integrated reporting shows continuous improvements towards transparent and credible communication.
Stockland's sustainable strategy integrates with its business strategy and priorities to provide a more enhanced way of delivering shared value for all stakeholders. With core sustainability priorities like shaping thriving communities, enriching the value chain, and optimization and innovation, the implementation and use of this IR can be viewed as a tool for obtaining approval to operate in the society and eliminate negative pressure from different groups. These goals complement the basis of both the legitimacy and stakeholder theory.
Integrated reporting is primarily intended to indicate the firm's ability to generate value for investors and encourage them to allocate capital efficiently. However, it ought to meet the stakehol...