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Business & Marketing
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Case Study
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SMUnit IV: McDonalds corporation

Case Study Instructions:

Unit IV Case Study Complete the four elements of the McDonald’s organization chart exercise in the Assurance of Learning Exercise 7A on page 248 of the textbook. Once the organizational chart recommendation is completed, create at least one high-level objective for each functional group in the organizational chart. State your rationale for each and briefly state how each would be measured. Compile your work into a minimum two-page APA formatted paper. Course Textbook David, F.R. (2011). Strategic management: Concepts and cases (13th ed.). Upper Saddle River, NJ: Prentice Hall.

Case Study Sample Content Preview:

SMUNIT IV CASE STUDY6
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SMUnit IV Case Study 6
McDonald's corporation is one of the world's largest chains of fast food restaurants; the chain serves almost fourth seven million customers on daily service with more than thirty one thousand restaurants in one hundred and nineteen countries worldwide. Each of the McDonald's restaurants is run by a franchisee or by the corporation itself. The McDonalds organization has a set of organization structure elements that enable the smooth operation of the business. Organization structure can be defined as the way by which an organization arranges its employees and the business management in order to ensure the efficient operation and achievement of set goals. Structure elements of the organization aims at creating a pattern of interactions and co-ordination among different departments and groups to make sure that the organizations goals are achieved.
The four elements of McDonalds organization consists of the assignment of tasks and responsibilities that define jobs of individuals and units. This element is a key to smooth operation as each individual and group is well informed of their tasks hence creates a good co-ordination pattern. The second element involves the clustering of individual positions into units and that of units into departments and larger units to come up with an organizational hierarchy. This process of departmentalization creates order in the delegation of duties and the operation of business hence the method of operation becomes smooth and effective (David, 2011). The third element is the various mechanisms that are required to facilitate the top to bottom co-ordination. In such a case the number of persons reporting to a given managerial position and the authority given to each position is determined. The fourth and final element of McDonald's organization structure is the setup of various mechanisms to enhance coordination across t...
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