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Business & Marketing
Case Study
English (U.S.)
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Short Case on Acme Apparel. Business & Marketing Case Study (Case Study Sample)


Here is the assignment:
Acme Apparel Case revised.docPreview the document

Format for ALL Short Cases:
Use a Memo format! Start with an Introduction to the Assignment, and provide some background to the case concerns.
Answer all appropriate questions.
End with a concluding section that includes your specific learning from the assignment.
Use Sections! Write well and use good organization and paragraphs. Avoid use of first person writing and dangling participles.
For this short case, Pages 5-7 provide lots of areas to investigate, and terms that should be used as part of your discussion.
Acme Apparel Rubric (2)
Acme Apparel Rubric (2)
Criteria Ratings Pts
This criterion is linked to a Learning OutcomeHighlighted Case Dilemma/Main Case Issue that faces Companies or Businesses. Includes extensive use of terms found in Q1.
30.0 pts
This criterion is linked to a Learning OutcomeDetailed answers to Case Questions 2-5, with adequate justifications presented.
50.0 pts
This criterion is linked to a Learning OutcomeWell written and presented. Double spaced, 12 pt font. Good use of paragraphs.
20.0 pts
Total Points: 100.0


SUBECT: ACME Apparel Case Solution
Synopsis of the Case
Acme Apparel is a $150 million manufacturing company that deals in simple apparel items such as panties, underwear, and socks. The company relies on retail trading to sell its products. In three years, the company experienced decline in profit due to price compression and high costs structure that had seen them suffer in supply chain. As such, the board decided to hire Gerald Jeffs as the new president because of his industry experience and impressive turnaround background. After settling in, Jeffs evaluated the organization structure and hired four new employees; the VP of sales, Director of logistics, Director of sourcing, and Director of purchasing. These new hires were supposed to streamline and improve the supply chain of the company.

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