Sign In
Not register? Register Now!
Essay Available:
Pages:
1 page/≈275 words
Sources:
2 Sources
Style:
APA
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 4.32
Topic:

Strategy and Positioning Analysis Part 2: I Don't Look Like I Feel

Essay Instructions:

Analyze the appropriate pricing strategy for your product or service and the price you will set at launch
he organization is "I Don't Look Like I Feel". Which is a hospital type service that allows 
patients to feel and look pretty while in hospital, nursing home, rehabilitation etc. 
Describe, in detail, the product or service.
The service we will provide
Hair and makeup
Manicure and pedicure
Massage
Wardrobe (Robes, Pajamas) 
Before and After Pictures
Shave, Men's haircut
This mobile service will allow people in the hospital during holidays and birthdays to get a makeover.. If you look good, you can feel good. 
Analyze the appropriate pricing strategy for your product or service and the price you will set at launch. I added the services below. 
The organization is "I Don't Look Like I Feel". Which is a hospital type service that allows 
patients to feel and look pretty while in hospital, nursing home, rehabilitation etc. 
The Product service we will provide
Hair and makeup
Manicure and pedicure
Massage
Wardrobe (Robes, Pajamas) 
Before and After Pictures
Shave, Men's haircut

Essay Sample Content Preview:

STRATEGY AND POSITIONING ANALYSIS PART 2
Student’s Name:
Institution:
Submission Date:
I Don’t Look Like I Feel
"I Don’t Look Like I Feel" is a hospital-based grooming service that is aims at the high-end hospitals in California, particularly those that rank highest in customer experience. The company’s major mode of marketing and advertising is through customer referrals by word of mouth marketing (WOMM). The company targets the high income areas of California such as the San Francisco Bay Area, San Mateo, Santa Clara, and Mateo. "I Don’t Look Like I Feel" has a competitor in Luxury Adult Home Care Providers, a similar California-based company located next to California’s highly-rated hospitals. Having identified these major determinants of price, it is relatively easy to come up with a beneficial as well as appropriate pricing strategy. For the company to continue expanding and making profits, a proper pricing strategy different from its competitor is required.
The best and most appropriate pricing strategy for "I Don’t Look Like I Feel" would be the penetration pricing strategy. This strategy ensu...
Updated on
Get the Whole Paper!
Not exactly what you need?
Do you need a custom essay? Order right now:
Order

You Might Also Like Other Topics Related to art essays:

HIRE A WRITER FROM $11.95 / PAGE
ORDER WITH 15% DISCOUNT!
Order Now