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Procter and Gamble CEO and Chairman Bob McDonald on Innovation
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MODULE 2 VIDEO: innovation
Please view the (Proctor & Gamble CEO – Bob McDonald on Innovation) video. Post a response about this video in the (video) discussion section.
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Procter and Gamble CEO and Chairman Bob McDonald on Innovation
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Procter and Gamble CEO and Chairman Bob McDonald on Innovation
Businesses need innovation to succeed in a competitive market. Therefore, innovation is an essential part of every successful firm. A worldwide manufacturer of consumer goods, Procter & Gamble (P&G) makes various goods, such as over-the-counter medicines, personal care products, and cleaning supplies for homes. The company's CEO, Bob McDonald, gave a speech at the MBA veterans conference in 2012, which brings together business executives and military veterans to explore the potential and challenges of moving from the military to the civilian workforce.
McDonald emphasized P&G's dedication to employing and assisting veterans in his address and the important qualifications and experiences that veterans bring to the workplace. He pointed out that P&G has a history of employing veterans dating back to World War II and that there are currently more than 7,000 veterans working for the company globally (MBAveterans, 2012). McDonald also talked about th...
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