Vision and Mission Statement

Vision and Mission Statement
Student’s Name
Institutional Affiliation
Course Number and Name
Instructor’s Name
Due Date
Difference between a vision statement and a mission statement
Companies use vision statements to describe their plans and desires in the corporate world while outlining their objectives and areas of specialization through the mission statement. Also, the mission statement outlines the target market, the underlying modus operandi of the company, and the associated benefits of conducting a specific business (Jantz, 2017). Further, the vision statement's validity in realizing the organization's future goals depends on successfully implementing the underlying mission statement. 
The purpose of each statement
In a company, the mission statement allows stakeholders to communicate and resonate with their culture effectively. The mission statement's primary function is to support the organization's vision by establishing viable communication channels between consumers, stakeholders, and employees. Moreover, the mission statement tables the dos and don'ts in the working ...